Registration Now Open for 6-week Personal Branding Course
by Athlete Services
The Fall Cohort begins Sept. 13!
Lindsay Yaw Rogers, founder of the The Raw Athlete, will be bringing back her 6-week personal branding course to even more Team USA Athletes.
The Raw Athlete: Crafting an Impactful Personal Story, Message, and Brand will help high-achieving athletes craft a powerful personal story, clearly-defined messaging and a premium, sustainable brand that allows them to stand out in a sea of sameness, create powerful partnerships, position themselves as a leader, and become the master narrator of their life and brand.
The 6-week program is designed to give athletes a renewed sense of purpose, a mission that has meaning and scalable income potential, and a powerful message that connects, inspires, and impacts.
- Week 1 (Sept. 13): Identity, Core Values, and Brand Vision
- Week 2 (Sept. 20): Creating a Powerful Origin Story
- Week 3 (Sept. 27): Designing 3 Core Messages to Build Influence
- Week 4 (Oct. 4): Understanding Your Audience Deeply
- Week 5 (Oct. 11): Building a Content and Financial Roadmap
- Week 6 (Oct. 18 AND Oct. 20): Personal Hotseat Sessions
Dates: Tuesdays, Sept. 13-Oct. 18 and Thursday, October 20, from 4:00-5:30pm MT.